Campaign for the Bahamas

In 2016, SHOESTRING developed a new campaign for the Organization for Responsible Governance (ORG), a not-for-profit foundation dedicated to addressing long-standing issues plaguing the Bahamas. The campaign, called “The Campaign for the Bahamas,” was created for and driven by the people of the country. It focuses on a goal of bringing about positive reforms in three key areas: government accountability and transparency, education, and economic development. Motivated by this urgency, the non-political campaign is working to not only highlight the issues but also educate people and get them involved.

CAMPAIGN LOGO:

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CAMPAIGN PRESS RELEASE (JULY 22, 2016):

The Campaign for the Bahamas launches, focus is to bring about positive change for country

CAMPAIGN WEBSITE:

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http://www.campaign242.org/

LISTEN TO THE RADIO AD:

“IT’S NO JOKE” VIDEO/TV SPOT FEATURING BAHAMAS COMEDIAN AND SOCIAL MEDIA STAR SAWYERBOY:

INTERNET BANNER AD:

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NEWSPAPER ADS:

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SOCIAL MEDIA GRAPHICS:

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