Nonprofit Digital Marketing
Social networks. Social media engagement & ads. Digital news releases. Digital media. Tweeting. Liking. Trending. Fans. Online news rooms. Web-optimized press releases. Search engine optimization. Google Adwords. Retargeting online Ads. RSS feeds. Content marketing. E-marketing. Blogs.
Our Certified Digital Marketing Division
SHOESTRING DIGITAL will sort all of this jargon and expertise for you at:
Contact SHOESTRING DIGITAL.
If your nonprofit has a printed brochure, it lists a website. That website is part of your “digital marketing” strategy. On that website, you have a newsroom for media relations. You also have a X profile to connect with journalists. You also engage donors and stakeholders online, and they “like” you on Facebook and Instagram. So you invite them to sign up for your nonprofit email newsletter. From there, they RSVP to an event. You send out a press release, but is it optimized with search terms to increase its online visibility?
All communications vehicles for nonprofits have a digital component today (or should). But, does your nonprofit have a digital marketing strategy? And does this strategy tie-in to your overall branding and messaging?
What we do is help guide nonprofits through this process. Let us put our experience with other nonprofits to work for your cause. The Shoestring Agency can provide you with the guide map, or manage your entire online presence at
SHOESTRING DIGITAL.
- Social media engagement and ongoing management
- Digital Advertising on social media (Facebook, Twitter & YouTube), Google Display
- Search Engine Optimization (SEO)
- Google Adwords set-up and ongoing management
- Web-optimized press releases
- Email Marketing (strategy, content development or full ongoing managment)
- Content Management
Click on the links in the left sidebar to see some sample projects or
contact us to learn more.
