HANNAH B. GREGORY | Founder + Chief Creative Officer | LinkedIn

FullSizeRenderHannah is a national expert in nonprofit communications and a sought-after speaker and workshop presenter. At The Shoestring Agency, she is responsible for all facets of agency services, most importantly as senior strategist and chief creative director. Hannah is particularly well-known for her nonprofit branding expertise, creative energy and ability to produce attention-getting campaigns. She has dedicated her career to developing best practices in nonprofit marketing. As an expert in the field, she has written numerous articles and has been interviewed by Marketplace on NPR, NBC News and others. Hannah began her career working in the public relations departments of a university and a children’s hospital and cares deeply about doing work that matters. A trained and experienced journalist, she has a passion for helping nonprofits tell their stories and working with the news media to produce meaningful coverage. By combining her experience producing news and television segments with her an award-winning writing and graphic design talents, she is able to provide unparalleled expertise and services to clients. Hannah attended the William Allen White School of Journalism and Mass Communications at the University of Kansas. She began working in the field of communications and journalism at the age of 16 and her experience includes everything from voicing television pieces to working as a sports photojournalist and even producing (and hosting) segments for a travel cable channel. Every ounce of experience she has goes toward helping her clients further their missions. Her personal passions include raising her two sons (currently attending college) and anything that allows time to be spent in the great outdoors or on the water with her dogs.

STACY JONES | Senior Project Director | LinkedIn


Stacy Jones has more than 20 years of experience in the nonprofit sector and as a freelance journalist. She has spent the majority of her career taking on capacity-building projects to start new nonprofit organizations and revitalize others. Having been both an executive director and board member, Stacy knows how to effectively blend marketing and public relations, fundraising, nonprofit leadership and strategic planning to develop strong nonprofits and build their capacity to better meet their missions. Stacy’s experience includes being sought-after board trainer and strategic planning facilitator. In her role with The Shoestring Agency, she helps lead projects that include strategic marketing planning, messaging strategy, copywriting and public relations. Stacy understands how powerful effective storytelling is for nonprofit organizations and how to tap into the most newsworthy angles for maximum exposure. Stacy is also highly-skilled in crisis communications. She has a master’s degree in journalism from Colombia University School of Journalism and her work has been published nationally in print and online in magazines including Redbook and Glamour, and in trade publications such as PI Magazine and the Philanthropy Journal. Stacy has been an integral part of our agency’s team for more than 10 years. When Stacy is not working on projects for The Shoestring Agency, she can be found doing research for her latest novel.

ANN LUNDQUIST | Senior Project Director | LinkedIn

Ann Lundquist

Ann has served local, national and international organizations in her 20 years of nonprofit experience. As an accomplished marketing communications professional, she is able to help nonprofits connect with a wide range of audiences in meaningful ways. In addition to her extensive nonprofit work experience, Ann holds a master’s degree in nonprofit management from Hamline University in St. Paul, Minn. and does communications-focused volunteer work. She has been with The Shoestring Agency for close to 10 years. During her free time, Ann enjoys traveling with her husband to places near and far from her home in Portland, Maine.

NATASHA BARHAM-EDWARDS | Project Director | LinkedIn

Natasha has a long history working in the nonprofit sector, with expertise in marketing communications, creating successful fundraising events and campaigns, technology and training. Her experience—and her passion for supporting those doing meaningful work—help her develop marketing solutions that meet the many needs of her clients. Natasha thrives on using her creativity to engage others in the missions of organizations. She has extensive experience working with nonprofits focused on intellectual and developmental disabilities, as well as mental health. Natasha is also passionate about childhood education and literacy—as it is important to her as a mom that children are offered an environment that fosters learning and growth. She holds a master of arts degree in marketing communications and bachelor of arts degree in design and visual communications from the New York Institute of Technology-Old Westbury. Born and raised in New York as the daughter of Jamaican immigrants, Natasha currently lives on Long Island with her husband and her three boys, ages 12, 11 and 7. She enjoys reading and traveling, which she says “opens me up to a world of what if…”  

Kyle Gregory | Managing Director + Senior Marketing Strategist | LinkedIn

Kyle’s specialties are strategic marketing, branding, digital marketing, financial management and project management. His career has spanned both nonprofit and progressive private sectors and includes extensive marketing and branding experience within the technology, airline and the food/beverage industries. From analyzing complicated technical data for marketing purposes to leading efforts to launch a new food specialty product nationally, his high-level business experience is extremely valuable to Shoestring Agency clients. Kyle leads all web development projects in additional to working on branding and strategic marketing projects (among others). He is also responsible for all agency operations, including finance and business development. Kyle has a bachelor’s degree in communications from the University of Kansas and a master’s degree from Avila University. When he is not working, he can be found watching Kansas Jayhawk basketball or sailing off the coast of Maine (depending on the season).

ERIC HOFFSTEN | Senior Art Director + Lead Designer | LinkedIn

EricH_headshotSenior art director and graphic design guru, Eric Hoffsten, is able to put his talents to work for good causes—an important part of his decision to join The Shoestring Agency. Eric spent eight years as an art director and senior-level designer in New York City where he worked for Bill SMITH STUDIO on high-profile, international publishing projects. Eric attended Brown University, where he earned a bachelor’s degree in modern culture and media studies. He has been putting his talents to work for good and making our clients happy for a decade. When he is not working, he can be found enjoying one of Maine’s award-winning craft beers or walking the trails at oceanfront state parks near his home with his two sons.

BOB CRAM | Web / Interactive Developer + Illustrator

Bob CramBob is responsible for developing new media projects for our clients—from websites with full content management systems to highly creative internet banner campaigns. Bob is an experienced developer in addition to being a highly skilled illustrator and designer. One minute he may be creating flash banner ads for and the next, creating illustrations for health education publications. Bob attended the University of Southern Maine where he concentrated on media studies, writing and video.

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